art gumbo
art by whitney melton jeffreys
Jazz Fest Activation
Client
Ochsner Health
Year
2024
Location
New Orleans, Louisiana
AD
Whitney Jeffreys
Design
Whitney Jeffreys
Sponsorship Project Management
Dave Mueller and Genesco
Ochsner Children’s will be the title sponsor of the ‘Kids Tent’ 2024
This is the primary tent in family area, approximate size 60’ x 90’ The festival programs music and entertainment in this tent like any other festival stage (family focused) Ochsner Children’s Activity Tent.
Ochsner will also have a smaller footprint in this area to engage kids / families with activities. Ochsner Education & Community Outreach team will lead activities, along with 100+ Ochsner Serves volunteers. Ochsner Sponsorship team is planning a large, collaborative paint wall mural activation.
Ochsner will again partner with local sunscreen kiosk vendor, SunStop, to provide Ochsner branded sunscreen kiosk dispensers across the festival grounds. After testing a single kiosk in 2022, Ochsner has expanded this presence to (7) total kiosks.